PRIVACY POLICY

In accordance with the provisions of the Federal Law for the Protection of Personal Data in Possession of Private Parties (the “Law”), and in compliance with the obligation of Consorcio Hotelero del Hotel Valle de México, S.A. de C.V. (“Isaaya Hotel Boutique”) consisting of protecting the personal data of its customers, affiliates and/or beneficiaries of any of the products, services or memberships belonging to “Isaaya Hotel Boutique”informs you of the following:

PERSON IN CHARGE OF PERSONAL DATA

For the purposes of this Privacy Notice the legal entity responsible for collecting your Personal Data, is the legal entity called Inmobiliaria Cerro Gordo, S.A. de C.V., who will be responsible for the processing of personal data that are the collection, disclosure, storage, use, including access action, management, use, transfer or disposal of personal data (the “Data Controller”). “Treatment”)

For the purposes of the provisions of Section I of Article 16 of the Law, the address of “Isaaya Hotel Boutique” is Paseo de la Reforma 215, Colonia Lomas de Chapultepec, Delegación Miguel Hidalgo, C.P. 11000, Mexico City.

INFORMATIONTO BE COLLECTED.

We inform you that “Isaaya Hotel Boutique” may collect through different sources, including:

1. Personally: When you request or purchase any of the services provided.
2. Direct: When you provide us with your personal data to request our services or hire them.
3. Indirect: From any other source of information commercially available or permitted by law.

For the purposes of this Privacy Notice, the following shall be understood as “Personal Data”, including but not limited to the following

General data : Name, sex, address, contact telephone numbers (home, office and cell phone), e-mail, age, date of birth, personal references, occupation, nationality, country of birth, marital status, Single Population Registry, Federal Taxpayers Registry, name of the company where you have worked, position, length of service in the company, source of income, net monthly income, Social Security Number, education, economic dependents, spouse’s data, education, sector, type of contract, activity/role, position/occupation, work address in Mexico and the data and information that according to the Law may concern an identified or identifiable individual.

Social networks: In social networks (such as Facebook®, Twitter®, YouTube®, Linkedin® and/or other emerging social networks), the information you provide within these networks where “Isaaya Hotel Boutique” participates as a user, does not constitute or form part of the Personal Data subject to the protection of this Privacy Notice, being the responsibility of the company providing this platform and of the one who publishes it.

Call Center services or telephone sales: In cases where you purchase any product or service from “Isaaya Hotel Boutique”. through the telephone operation services that for this purpose are made available to you, it may be required by telephone some personal data which will be treated in accordance with this privacy notice, we inform you that for your safety and for compliance with applicable law, “Isaaya Hotel Boutiquemay record your calls or conversations through any means it deems appropriate.

Video-surveillance: For security reasons “Isaaya Hotel Boutique”. may install video-surveillance equipment in all and/or in some of its establishments, and therefore may collect images, photographs, videos, voices and/or sounds that identify or make identifiable our customers and/or any individual who is or transits in and/or through the facilities of “Isaaya Hotel Boutique.

PURPOSES TO WHICH THE PROCESSING OF PERSONAL DATA WILL BE SUBJECT.

The processing of personal data of the holder and unless the holder provides otherwise through the means described in this Privacy Notice, is intended to meet legal requirements of competent authorities, analysis of use of our products and services, for compliance with our terms and conditions in the provision of our services, development of new products and services, consulting, marketing, recruitment and placement of all types of services and other obligations arising from any relationship between the holder of personal data and “Isaaya Hotel Boutique.

In addition to the above, your personal data may also have, among others, the following purposes:

Commercial purposes, with the purpose of informing you about the commercial information of “Isaaya Hotel Boutique”.among which we highlight those related to trivia, promotions, contests, new product information, birthday greetings, electronic magazine, changes in our products, request evaluation of the quality of service, conduct internal studies on consumer habits and any other promotional or issue related to the products and/or services of the company. “Isaaya Hotel Boutique.

Direct collection, by telephone or online, in order to make economic charges to bank cards for products purchased by customers of “Isaaya Hotel Boutique”, this derived from subscriptions and / or purchase of products or services.

Personal Data related to banking information will only be subject to the Purposes of Processing established in this Privacy Notice, for the duration of the commercial transaction and/or during the time in which, in accordance with the operations of “Isaaya Hotel Boutique” or the regulations on the matter so establish, with the purpose of being able to respond or clarify future claims, clarifications or confirmations.

Requirements and compliance with obligations of public and administrative entitiesThe purpose of the Company is to respond to requests for information from public and administrative entities in the exercise of their legal functions or by court order, as well as for the collection of information, storage, delivery of notices and compliance with obligations of the Company. “Isaaya Hotel Boutique” in relation to compliance with the Federal Law for the Prevention and Identification of Transactions with Illicit Proceeds and other applicable regulations.

OPTIONS AND MEANS THAT Isaaya Hotel Boutique, OFFERS TO THE OWNERS OF PERSONAL DATA TO LIMIT THE USE OR DISCLOSURE OF THEIR INFORMATION.

The holder’s personal data will be kept in strict confidentiality, in accordance with the security, administrative, technical and physical measures that to this effect “Isaaya Hotel Boutique” implemented in its security policies and procedures, prohibiting its unlawful disclosure and limiting its use to third parties, as provided in this Privacy Notice.

MEANS FOR THE EXERCISE OF THE HOLDER’S RIGHTS.

The holder of personal data, may exercise their rights of denial, access, revocation, rectification, cancellation and opposition, by mail to [email protected] containing the following information:

1. The full name of the owner of the personal data, address and email account, in order to communicate the response to your request.
2. The documents proving the identity and, if applicable, the legal representation of the holder of the personal data.
3. A clear and precise description of the personal data with respect to which you are seeking to exercise any of the aforementioned rights.
4. Any other element or document that facilitates the location of personal data.

For the purposes that gave rise and that are necessary for the relationship, it will be understood that, in case of requesting the right of refusal, the Holder accepts that he/she will not be able to contract some of the products or services provided by “Isaaya Hotel Boutique”.

TRANSFER OF PERSONAL DATA.

“Isaaya Hotel Boutique” may transfer data to:

1. Affiliates and subsidiaries.

1. Third party service providers for the fulfillment of legal obligations acquired by “Isaaya Hotel Boutique” or by any of the affiliated and subsidiary companies.

1. Third party providers of research services, data analysis, sending information focused on the needs of the holder of personal data, as well as in the performance of other services necessary or required by the holder of personal data.

1. Business partners with whom “Isaaya Hotel Boutique”, carry out agreements or contracts focused on the development of new products and / or services focused on the improvement and according to their needs and research.

1. Third parties derived from a corporate restructuring, including, merger, consolidation, sale, liquidation or transfer of assets.

1. Other transfers provided for in the aforementioned Law and its Regulations.

Third parties and entities receiving personal data, assume the same obligations and / or responsibilities of “Isaaya Hotel Boutique”, as described in this Privacy Notice.

The holder of personal data that submits any request or acquires any service or relationship with “Isaaya Hotel Boutique”, accepts the transfer of your personal data, in the terms described in this Privacy Notice.

CHANGES TO THE PRIVACY NOTICE.

You will be informed of any changes to this privacy notice by any of the following means:

1. E-mail address provided by the owner of personal data.
2. Notices on the Internet portal of “Isaaya Hotel Boutique”.
3. Any other public or private media.